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Course description: Ron Blank & Associates: Resilient Design: Leveraging Materials for Long-Term Success
Elevate occupant well-being and protection by eliminating haphazard design through strategic planning, business acumen, and thoughtful material selection. This one-hour course explores competitive advantage strategies related to the building envelope, focusing on materials like fiber cement cladding. Participants will learn to adapt to industry shifts impacting the built environment and occupant welfare, ensuring resilient and sustainable spaces. Using Porter’s Five Forces Framework, the course highlights key elements of strategic planning, emphasizing the role of sound material choices in creating successful projects that prioritize occupant comfort, security, and long-term architectural success.
Examine the current trends and forces shaping residential and commercial design and construction to develop a contextual understanding of how strategic planning, material selection, and competitive advantage can lead to successful projects that enhance both owner satisfaction and occupant well-being.
Appraise Porter’s Five Forces Framework and apply it to assess competitive advantage strategies for design professionals, enabling the creation of long-lasting projects that prioritize occupant well-being, resilience, and overall project success.
Quantify and evaluate the processes available to design professionals that enhance strategic planning, promote sustainability, ensure code compliance, and support the creation of spaces that prioritize comfort, safety, and long-term durability through informed material selection and competitive advantage strategies.
Contextualize the significance of designing with fiber cement cladding to create a competitive advantage in project design, emphasizing the material’s role in enhancing the durability, resilience, and lasting value of the building for end-users.